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Ad Blocking and Filtering
Ad Blocking is a software that removes ads from a webpage — eliminating unnecessary elements displayed on a publisher page. In many ways Ad Blocking improves the overall user experience. So, how does it work? Ad Blocking utilizes filters that navigates through domains that are associated with ads. Because ads are served Programmatically through Exchanges and Ad Networks, Ad Blocking Essentially Filters out the Ad Server. No ad is safe. Filters can catch display ads, video ads, sponsored content widgets, even native ads.
Technologies
4
# of Websites using these Technologies
33,204
% of Websites using these Technologies
2.30%
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