Brooklyn, NY – Sept. 1, 2017 – Industry Index has launched an entirely re-imagined site, IndustryIndex.com, resulting in a platform that stands to become the connective and unbiased center of the MadTech (MarTech + AdTech) intelligence ecosystem.
Industry Index considered the needs of brands and agencies wishing to make more informed tech decisions, and the need for tech innovators, category leaders, and category challengers alike to connect with their prospects in more meaningful ways. With this launch, the gap between marketers and MadTech providers is closing. The site simultaneously delivers big-picture trend reporting, marketer interest intelligence, tools for company discovery, user-generated reviews, and industry news.
Users of the site will find the single most in-depth database ever created for the industry, including tech segmentations, definitions, and up-to-the-minute news aggregation for 90+ categories – showcasing 3,979 tech company profiles as of this release – ranked by reviews from actual tech users.
Some additional site-based additions are already in the works for 2017, including the “Attention Composite” – billed as Industry Index’s next-gen intelligence data product that shows marketer interest and web consumption trends. It uses real-time, big data to illuminate the changing landscape of MadTech companies and categories.
Said Jonathon Shaevitz, MadTech veteran and President of Industry Index, “We're changing the paradigm. It's the right thing for people, tech, and businesses to start connecting better.”
Visit IndustryIndex.com for an in-depth look at what’s now, and what’s next, in Madtech.
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