Advertising-technology company Videology is planning to file for chapter 11 bankruptcy protection with a deal to sell its assets for about $45 million, according to people familiar with the matter.
“If we organize ourselves around three-second views, then we’re probably going to make a lot of videos designed to get three-second views."
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The women's lifestyle publisher wants to prove it can develop a wide range of products using data gathered from its audience.
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